Garret

The entire premise of Multi Level Marketing is this:

Continually looking for suspects to turn them into prospects to turn them into converts. Everywhere you go that is at the forefront of your mind. The pressure becomes so intense to try to SPONSOR that next person. Eventually it takes over your every moment.

I've said it before, I'll say it again - the swirling masses below feed the king pins at the top. Those at the top don't care if it is peon pool A, B and C that feeds them or pool A, C and D or for that matter pool X, Y and Z.

The numbers are what drives it. Within the mass there are always varying numbers of honey bees and drones. So long as the honey bees are bringing the PV (point value) and BV (business value) back to the nest then those at the top don't care. After all, they are always insulated by the next lowest tier of so-called "leadership." That next lowest tier has been trained to fight to retain and control their drones.

Anyway, some people look good and they talk big and they will tell you all sorts of things but they turn out to be real duds. You know the type of person that I am talking about. We have all met them. They are the "gunna's" of this world. They're always gunna do this or that or something but never ever get around to it.

Then...

... and here is a BIG point I'd like to make - most people in MLM sponsor downward. What I mean by that is they tend to target down the old socio-economic scale.

Sorry if this sounds a bit crass or distasteful but it happens. Eventually what you get are a whole bunch of no-hopers down on the lowest level and then the die-back begins. They all drop out or sit and do nothing so MORE people have to be found.

Sometimes a "diamond in the rough" is found and one MLM leg gets a surprising kick along.

I always used to liken it to finding the Aces in a deck of cards. You have 52 cards and you know that sooner or later you are bound to turn up an ace but if you go out deliberately targeting the deuces then that is what you will get. Seek and ye shall find.

Again, it is a numbers game. Maybe you will turn up 48 cards before you find that first ace. Chances are that won't happen but it could. Heh, I might win the lottery tonight too!

And what about the Jokers. If someone has thrown them into the pack then that can be a challenge too. They are the people who are in MLM purely for their own entertainment.

So, unless you are able to find a big group of motivated people then all you will be doing is baby-sitting a crowd of folks who will do nothing. They are all sitting there waiting for YOU to make them rich. Does that sound like a good way to make money? I don't think so. You will spend more time and money trying to get the naysayers and doomsayers off the deck than anything else.

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Gary Simpson is the author of nine books covering a diverse range of subjects such as motivation, self esteem, affirmations, self defense, wealth creation and much more. His many motivation and success articles appear all over the web.